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Home  /  Case Studies

Work that moves
the needle.

ITW's work has created trends, broken records and won awards. Here's a sampling of some of our best work.

Projects

Campaigns & collaborations

IPL Opening Ceremony 2024
Event & Talent Solutions · 2024

IPL Opening Ceremony 2024

ITW Playworx won the bid to execute the IPL Opening Ceremony 2024 at the MA Chidambaram Stadium — handling end-to-end conceptualization, production and execution.

 Zomato × Urfi Javed
Influencer Marketing · ITW Influence · 2023

Zomato × Urfi Javed

ITW onboarded social-media personality Urfi Javed for Zomato's Gold Dining Carnival (ZGDC) campaign.

 Citroën × MS Dhoni
Celebrity Endorsements · 2023

Citroën × MS Dhoni

ITW onboarded Mahendra Singh Dhoni as brand ambassador for Citroën, the Stellantis-owned French automobile brand.

 Zomato × Chris Gayle
Content · 2023

Zomato × Chris Gayle

ITW onboarded Chris Gayle to co-star with Ranveer Singh in an ad campaign during the ICC Cricket World Cup 2023.

 HMD × Mrunal Thakur
Influencer Marketing · ITW Influence

HMD × Mrunal Thakur

ITW Influence onboarded actress Mrunal Thakur as the face of the Nokia G42 5G by HMD.

 EMotorad × MS Dhoni
Content & Performance Marketing

EMotorad × MS Dhoni

ITW onboarded MS Dhoni for EMotorad's first major marketing campaign for its futuristic e-bikes.

 ITC MasterChef × RCB
ITW Catalyst

ITC MasterChef × RCB

ITW recommended and stitched together the partnership between ITC MasterChef Creations and Royal Challengers Bengaluru.

 KMF Nandini × Jersey Sponsorship
Owned Rights

KMF Nandini × Jersey Sponsorship

ITW facilitated jersey sponsorships for Karnataka dairy brand KMF Nandini with Cricket Ireland and Cricket Scotland.

Partners

Brands we've delivered for

UnacademyUberMahindra RiseCycleSBINiineKEIGrowwHSBCJK CementVolkswagenEbcoClub MahindraOppoAMULINDUSINDMastercardNipponSwiggyHerbalifeSkodaHeroHappiloMPLCredWarner BrothersMarriott bonvoyHaierhindware
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“

ITW Consulting helped us look at the concept of sponsorship through a new lens with the Mumbai Indians and IPL — their expertise in sports activation was crucial in maximising the impact of our association.

— Hiten Makhija · Director of Marketing & Communication, Marriott International, South Asia
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